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Social Media Optimization (SMO)
Social Media Optimization (SMO) is a form of Search Engine Marketing where
various methods are used for creating public relations through social media,
online communities and community websites.
Social media optimization has given businesses the opportunity to connect with
their clients like never before. Whether you are building a community to support
your customers or running a blog to keep the public informed, social media
services can position your company at the forefront of this marketing
opportunity. Social media optimization is the latest and faster way of marketing
done through social media such as blogs, community sites, video sharing sites
etc. Today the popular sites like LinkedIn, Facebook, Twitter, Flickr and
YouTube has more than five million visitors every day and are considered to be
an important hub for marketing.
Methods for incorporating SMO:
• Profile Incorporation on major social networking sites including Linkedin,
Facebook, Myspace, Flickr and Twitter etc.
• Social Bookmaking
• Article Submission
• Press Release Submission
• RSS Feeds Submission
• Video Marketing
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